From The G-Man: Advertising Age

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Tuesday, January 10, 2012

Ladies Home Journal To Hand Content Over To Readers

The magazine announces its content will now be largely reader-produced, but media analysts say -- bad idea. Find out why.

Sources:AdvertisingAge Gawker MediaBistro

Watch video: http://www.newsy.com/videos/ladies-home-journal-to-hand-content-over-to-readers/

By Lauren Zima

Anchor: Lauren Zima

Link courtesy of Newsy.com

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